Advertising

Advertising on YCAT buses and shelters

Our bus and shelter ad program provides extensive and effective touchpoints with more than 1,000,000 potential customers for your business or organization. Favorable pricing and flexible arrangements to suit your needs make the YCAT AD PROGRAM an affordable and exciting part of your marketing and branding toolbox.

Rolling bus billboards have extensive reach, highlighting your brand to prospective customers, both visitors and residents. Fixed location ads on bus stop shelters provide outstanding visibility not only for pedestrians and passengers but also bi-directional automobile traffic. Bus interior ads can be viewed by a captive audience of more than 400,000 riders every year. Opportunities abound for custom projects and community engagement.

Bus Exteriors

Full-color graphic panels on sides and back of rolling fleet. Both frame-mounted and vinyl wrap options are available. Exceptional reach for bi-directional traffic, pedestrians, and riders through the service area. Ideal for brand-building campaigns.

• 1,000,000+ potential viewers traveling the same roads as your rolling ads

• 8 fixed routes plus fixed/flex and demand response service covering the city of Yuma and much of southwestern Yuma County — from Wellton in the east to El Centro in the west, and from Fort Yuma Reservation in the north to the city of San Luis in the south.

• Panels are fixed-size with economical production requirements but top-tier impact and visibility.

• Custom vehicle wraps build brand confidence and wow viewers with top-of-mind pop.

Bus Stop Shelters

Full-color graphic panels. Flexible locations to reach bi-directional traffic, pedestrians, and riders. Ideal for brand-building, events, and top-of-mind awareness.

• 46 shelter locations

• Reach riders, pedestrians, and passing traffic

Bus Interiors

Full-color graphic panels visible to all riders. Ideal for service providers, civic agencies, and local events. Ad runs simultaneously across routes.

Want to learn more about this exciting opportunity?  

If you are interest in advertising with YCAT on transit buses, shelters, inside the Rider's Guide and on the web page, please contact:

(928) 783-2235 or email our advertising team.

Download YCIPTA Advertising Policy

Advertising Demographics In Yuma County

There are 160,026 people, 53,848 households, and 41,678 families residing in the county. The population density was 29 people per square mile (11/km). There were 74,140 housing units at an average density of 13 per square mile (5/km). The racial makeup of the county was 68.3% White, 2.2% Black or African American, 1.6% Native American, 0.9% Asian, 0.1% Pacific Islander, 23.6% from other races, and 3.2% from two or more races. 50.5% of the population were Hispanic or Latino of any race. 43.7% reported speaking Spanish at home.

There were 53,848 households out of which 36.9% had children under the age of 18 living with them, 62.3% were married couples living together, 11.2% had a female householder with no husband present, and 22.6% were non-families. 18.5% of all households were made up of individuals and 8.9% had someone living alone who was 65 years of age or older. The average household size was 2.86 and the average family size was 3.27.

In the county, the population was spread out with 28.9% under the age of 18, 10.0% from 18 to 24, 25.6% from 25 to 44, 18.9% from 45 to 64, and 16.5% who were 65 years of age or older. The median age was 34 years. For every 100 females there were 102.00 males. For every 100 females age 18 and over, there were 101.10 males.

The median income for a household in the county was $32,182, and the median income for a family was $34,659. Males had a median income of $27,390 versus $22,276 for females. The per capita income for the county was $14,802. About 15.5% of families and 19.2% of the population were below the poverty line, including 27.9% of those under age 18 and 8.7% of those age 65 or over.

As of the 2010, its population was 195,751, an increase of 35,725 people since the 2000 census count of 160,026.